Welcome to The Revolution.
The Midas Coach is not just a program, it’s a movement.
A movement to empower coaches and leaders with the safest, most transformative tools to create life-changing shifts in their clients...
A movement to radically raise the bar in coaching, so that our clients receive the absolute best experience possible...
A movement for coaches who want to lead the coaching industry to a new era of valuing client transformation over mindless (and endless) money chasing...
And we need your help…
Because here’s the blindingly obvious truth that many business coaches miss telling you:
Exceptional marketing and sales only gets you so far.
At a certain point, lacklustre results combined with the savviness of the 21st century consumer will eventually prevent you from growing (and it will kill your enthusiasm for your biz), no matter how fancy your Instagram looks.
And it’s really not your fault, because this industry has made you believe that your focus should be on marketing and sales, over building a really good product.
But we disagree with the status quo, and instead believe we should focus on becoming exceptional in our coaching craft, at least half as much as you focus on perfecting your sales and marketing…
And chances are, you’ve already felt this mismatch inherent within our industry, and you’re craving change.
If so, keep reading...
Is
this you?
You’re ‘good’ at what you do… maybe you’re even ‘great’… but you know deeply that you could be known for being exceptional…
You want to be stretched, challenged, and encouraged alongside peers and mentors who are here, doing this work with you…
You recognise that you're not 'just a coach' - you're someone who deeply impacts the lives of others, and therefore, you value professional excellence and psychologically safe coaching (aka you take your business DAMN seriously and aren't just wanting to offer half baked therapy to your clients)
Is this you?
You’re ‘good’ at what you do… maybe you’re even ‘great’… but you know deeply that you could be known for being exceptional…
You want to be stretched, challenged, and encouraged alongside peers and mentors who are here, doing this work with you…
You recognise that you're not 'just a coach' - you're someone who deeply impacts the lives of others, and therefore, you value professional excellence and psychologically safe coaching (aka you take your business DAMN seriously and aren't just wanting to offer half baked therapy to your clients)
If you answered 'yes' to these three questions,
then welcome to...
If you answered 'yes' to these three questions, then welcome to...
We’re here to create change on three levels...
Are you ready to be an
Exceptional Coach?
Are you ready to be an
Exceptional Coach?
Hi, I'm Carly!
I’ve been a coach for over five years now, a therapist for seven years before that, I’ve earned a Bachelor’s and a Master’s in Psychology, and I’ve studied with some of the ‘best’ in the coaching industry.
I’ve seen a huge amount of change in our coaching industry in such a short time.
Our coaching industry is booming. It holds incredible promise to help the masses access personal development, to de-stigmatize the seeking of support and to ultimately make a huge impact on humanity.
But, our industry is unregulated, meaning that concepts, strategies and transformational tools are being passed down like hearsay, from one coach to another, with very few people paying attention to whether these practices are psychologically informed, or even, safe.
Hi, I'm Carly!
I’ve been a coach for over five years now, a therapist for seven years before that, I’ve earned a Bachelor’s and a Master’s in Psychology, and I’ve studied with some of the ‘best’ in the coaching industry.
I’ve seen a huge amount of change in our coaching industry in such a short time.
Our coaching industry is booming. It holds incredible promise to help the masses access personal development, to de-stigmatize the seeking of support and to ultimately make a huge impact on humanity.
But, our industry is unregulated, meaning that concepts, strategies and transformational tools are being passed down like hearsay, from one coach to another, with very few people paying attention to whether these practices are psychologically informed, or even, safe.
Our potential clients are more savvy and resourced than ever - and being in this industry for half a decade, I've seen a deep discontentment in clients who feel coaches are simply dishing out blanket advice (which, frankly, simply doesn't cut it) or worse, crossing the line into therapy and trauma counselling without being qualified.
And I've seen said coaches rise and fall very quickly - they simply don't last. Because clients talk, results speak for themselves, and if you're not performing at excellence, you know there's going to be another coach (or a few hundred) that will happily sweep up your client's attention.
I don’t desire to call anyone out,
I want to call us all up.
Evidence informed professional development and mentoring, professional supervision and even being properly trained as a coach are not the ‘norms’ in our industry,
But… don’t you think it needs to be the absolute minimum standard?
I mean… we’re dealing with people’s lives, here.
This standard is not going to be driven by an external regulatory body, so it has to come from within.
We have to be the groundswell.
We have to raise the standard, through leading by example.
So, this is a call to arms…
Are you with me?
Evidence informed professional development and mentoring, professional supervision and even being properly trained as a coach are not the ‘norms’ in our industry,
But… don’t you think it needs to be the absolute minimum standard?
I mean… we’re dealing with people’s lives, here.
This standard is not going to be driven by an external regulatory body, so it has to come from within.
We have to be the groundswell.
We have to raise the standard, through leading by example.
So, this is a call to arms…
Are you with me?
I specifically joined this course because of the psychology coverage in the modules, it felt like another missing link to my coaching. Carly's expertise in psychology, and experience as an coach blended together is really something unique.
The Midas Coach is fab! Professional, easy to keep up with, simplistic to follow, genuine, deep, intelligent, authentic, legendary work!
In just 2 months, I have become even more aware of my own emotional intelligence, and how deep it is. I can now use this to help my clients, to teach them about their own perspectives and emotions etc.
I really feel like TMC has put words to everything I always pondered, but never really had a succinct explanation for, it’s great! I love it!
If you want to be better in every sense, understand your clients and yourself more, think outside the box, stop doubting your approach, then do it! Don't waste anymore time, jump in, you wont regret it. You will hands down be not only a better coach, but I do believe, a better person overall for understanding all of this knowledge.
- JESS EASTWOOD
Mindset & Lifestyle Coach
I specifically joined this course because of the psychology coverage in the modules, it felt like another missing link to my coaching. Carly's expertise in psychology, and experience as an coach blended together is really something unique.
The Midas Coach is fab! Professional, easy to keep up with, simplistic to follow, genuine, deep, intelligent, authentic, legendary work!
In just 2 months, I have become even more aware of my own emotional intelligence, and how deep it is. I can now use this to help my clients, to teach them about their own perspectives and emotions etc.
I really feel like TMC has put words to everything I always pondered, but never really had a succinct explanation for, it’s great! I love it!
If you want to be better in every sense, understand your clients and yourself more, think outside the box, stop doubting your approach, then do it! Don't waste anymore time, jump in, you wont regret it. You will hands down be not only a better coach, but I do believe, a better person overall for understanding all of this knowledge.
- JESS EASTWOOD
Mindset & Lifestyle Coach
Let's talk about...
The Midas Coach is a hybrid of modular content, community support and mentorship…
It involves learning concepts, theories, and knowledge from the fields of cognitive psychology, affective neuroscience, and behavioural psychology - applying these to yourself, and embedding these in your work with clients.
We have two levels of content (6 months of Modules vs. 12 months of Modules).
And two levels of support
(The Midas Coach Program vs. The Midas Coach Mastermind).
We release 1 module each month.
When you enroll for a 6-month support, you will access the 6 modules.
When you sign up for the 12-month support, you will receive all 12 modules.
Months 1-6
Months 7-12
Program
Inclusions
TMC
Program
6 Months
TMC
Program
12 Months
TMC Mastermind
6 Months
TMC Mastermind
12 Months
Pre Work
Module 1-6
Module 7-12
Monthly 'Ask Me Anything' Group Call with Carly
Community Platform
(where you can ask your mentors questions, engage in discussion with your peers, and share resources)
Invitation to sit the Midas Coach Certification
Mastermind Pod
(You will join our rolling Mastermind led by Carly, which has a maximum of 10 clients)
1. Voxer Group with your Mentoring Pod: Carly is present in this Voxer group for mentoring from Tuesday-Thursday each week).
2. Monthly Mentoring Call with Carly & your Mastermind Pod: Like professional group supervision, you are mentored through challenges specific to your coaching clients, and we go deeper into discussions around professional practise and the modular content.
3. Bi-monthly coaching reviews: After your first 2 months are complete, you can submit a recorded coaching call for individualised feedback from our Mentors. This is invaluable for your growth.
(available on request and for additional investment)
(available on request and for additional investment)
(includes 2 reviews)
(includes 5 reviews)
INVESTMENT OPTIONS
(all prices are in USD)
OR
OR
(6 months access)
OR
OR
(12 months access)
Please note: The Midas Coach is by application only, and we have the capacity each month to welcome 5 students to the Program, and 1 student to the Mastermind. Fill out your application to be considered for the waitlist.
INVESTMENT OPTIONS
(all prices are in USD)
INVESTMENT OPTIONS
(all prices are in USD)
INVESTMENT OPTIONS
(all prices are in USD)
OR
OR
(6 months access)
INVESTMENT OPTIONS
(all prices are in USD)
OR
OR
(12 months access)
plus we're including a stack of bonuses...
Bonus Masterclasses:
How To Raise Your Prices With Integrity & Confidence (valued at $333)
How To Sign High-Ticket Clients Who Earn More Money Than You / Hold A Higher 'Position of Power' Than You (valued at $333)
How To Handle A Refund Request (valued at $222)
How To Re-Sign An Existing Client (valued at $222)
How To Invite A Client To Become Your Support Coach To Expand Your Practise (valued at $222)
How To Transition From Being The Coach To The Mentor (valued at $333)
The Coaching Vault:
A series of recorded coaching sessions (with Carly as a coach) with a play by play breakdown so you can learn from modelling a Master Coach (valued at $2,222)
MEET YOUR MENTORS
Carly Anna
TMC Head Mentor
Carly has spent the last 15 years studying and working in the fields of psychology, behaviour and coaching. She originally began her training to become a Clinical Psychologist, but pivoted to coaching just after completing her MPsych in 2017.
She has worked closely with hundreds of clients over the years, and now focuses on coaching leaders and entrepreneurs to discover true fulfillment for themselves.
She leads The Midas Coach Certification and one day hopes to open her own research unit to contribute to the body of evidence emerging for the coaching industry
Alexa Martinez
TMC Mentor
Alexa is an expert in all things self leadership and truly exploring what it looks like to hold yourself to the standard of your desire in your business and leadership journey. She has been leading her own coaching business since early 2020 and has partnered with and coached over 125+ leaders in the online business space.
Her mission and philosophy centers radical internal growth as the catalyst for the business results and impact that her clients desire to experience.
Alexa is committed to raising the standards we keep within the coaching industry for the purpose of being of radical service to the clients we work with, as well as, being extremely passionate about creating far more inclusion and diversity across the board within our industry.
Chantelle Gallow
TMC Mentor
Chantelle is a multi-passionate solopreneur who jumped off her path of becoming a Clinical Psychologist. When she zig zagged into coaching she knew it was love. In typical multi-passionate fashion, Chantelle has built a business doing all the things that light her up. You can find her working with organisations as an employee wellness consultant, as a 1-1 Transformational Coach, as a coaching mentor inside The Midas Coach or facilitating movement as a Pilates Instructor.
Chantelle is deeply passionate about helping people to create a home within themselves so that they can reach for their wildest wants. As part of the next wave of exceptional coaches, Chantelle is not here to apply band-aid solutions but rather to create long-term, meaningful change for her clients and the coaching industry as a whole.
All of the brand new content that I have learnt already has been so good, especially the most up-to-date evidence-based research on emotions and behaviour - have been the most mind-blowing to me so far.
I have loved being able to ask questions about anything coaching related and I really like the format of the calls. The community and peer support have some great questions to get me thinking.
TMC is well-researched and very professional. I believe I have expanded, not just in my knowledge but also energetically.
If you’re thinking about joining TMC, just do it!
- RACHEL EVANS
Mindset Coach
All of the brand new content that I have learnt already has been so good, especially the most up-to-date evidence-based research on emotions and behaviour - have been the most mind-blowing to me so far.
I have loved being able to ask questions about anything coaching related and I really like the format of the calls. The community and peer support have some great questions to get me thinking.
TMC is well-researched and very professional. I believe I have expanded, not just in my knowledge but also energetically.
If you’re thinking about joining TMC, just do it!
- RACHEL EVANS
Mindset Coach
The last of the important information….
CERTIFICATION:
There is an option to certify at the end of this 12 months. This means you’ll be listed on our website as a recommended Midas Coach, and we will actively send referrals to you.
AFFILIATE PROGRAM:
There will be an invitation for you to become an affiliate for this program, meaning everyone wins - your bank account, our industry and the ripple effects we make on clients together.
BECOME A MENTOR-COACH:
There will be opportunities to apply to become a mentor-coach within this program, meaning that this is a potential income and business growth stream for you.
SCHOLARSHIP OPPORTUNITIES:
Yes, we have an option to apply for a scholarship, which awards you $3000 towards the enrolment level of your choice! Please email assistant@carlyanna.co for further information.
The last of the important information….
CERTIFICATION:
There is an option to certify at the end of this 12 months. This means you’ll be listed on our website as a recommended Midas Coach, within your scope of practice.
AFFILIATE PROGRAM:
There will be an invitation for you to become an affiliate for this program, meaning everyone wins - your bank account, our industry and the ripple effects we make on clients together.
BECOME A MENTOR-COACH:
There will be opportunities to apply to become a mentor-coach within this program, meaning that this is a potential income and business growth stream for you.
SCHOLARSHIP OPPORTUNITIES:
Yes, we have an option to apply for a scholarship, which awards you $3000 towards the enrolment level of your choice! Please email assistant@carlyanna.co for further information. Scholarship applications close on December 12th and all applicants will be advised of the outcome by December 15th.
The calls have been amazing - the support from Carly and from the group, being able to ask questions, have like-minded people to celebrate with and feeling seen. The modules are very in depth and I’m loving learning the psychology behind coaching. This is not a surface level "coaching coaches" program. It is for those who enjoy diving deep into behavioural psychology, science and professional development.
We have a pretty awesome group of self-aware, intelligent and supporting peers going on and I can't wait to meet more like-minded exceptional coaches! I'm grateful for the opportunity of joining and for all the work and research that is being put into this program.
- ANA MARSH
Mindset & Energy Coach
The calls have been amazing - the support from Carly and from the group, being able to ask questions, have like-minded people to celebrate with and feeling seen. The modules are very in depth and I’m loving learning the psychology behind coaching. This is not a surface level "coaching coaches" program. It is for those who enjoy diving deep into behavioural psychology, science and professional development.
We have a pretty awesome group of self-aware, intelligent and supporting peers going on and I can't wait to meet more like-minded exceptional coaches! I'm grateful for the opportunity of joining and for all the work and research that is being put into this program.
- ANA MARSH
Mindset & Energy Coach
We think our industry needs more exceptional coaches, will you be joining us?
We think our industry needs more exceptional coaches, will you be joining us?
I have loved the depth of the modules, the support Carly provides and the conversations going on in the group - I appreciate learning from one another a lot! I am very happy with the level of depth and quality of information. I am not a surface-level person, so that's what I value the most. I love all the additional resources that are provided, they are trusted by Carly and they provide incredibly valuable information. My confidence in coaching has shifted 100%. If your intentions are to improve as a coach because you care deeply about the transformation of your clients, THIS IS IT!
- BARBORA JEDLOVSKÁ
Intuitive Business Coach
I have loved the depth of the modules, the support Carly provides and the conversations going on in the group - I appreciate learning from one another a lot! I am very happy with the level of depth and quality of information. I am not a surface-level person, so that's what I value the most. I love all the additional resources that are provided, they are trusted by Carly and they provide incredibly valuable information. My confidence in coaching has shifted 100%. If your intentions are to improve as a coach because you care deeply about the transformation of your clients, THIS IS IT!
- BARBORA JEDLOVSKÁ
Intuitive Business Coach
You've got more questions?
We've got answers!
The Level 1 Community Level Support Calls are designed to be an ‘Ask Me Anything’ style. You’ll be asked to submit your questions before the call and Carly will answer as many as possible during the time together. Only the questions submitted before the call will be answered.
The Level 2 Mentoring Calls will be held with your mentor and your pod (max 10 people). You’ll all be on a live video call and able to bring your specific questions relating to your work with clients. These are designed to go much deeper than the Community Level Support Calls, and over your tenure you’ll build a close knit relationship with your peers.
We will release call times a couple of months in advance and these are subject to change. We try to make these at a time that suits as many time zones as possible. All calls are recorded and you’ll have access to these while you are a student (or alumni) of TMC.
We know that there will be many coaches joining us who have trained in different fields and modalities. We believe that becoming an exceptional coach means continually informing your knowledge and practise with both evidence AND your practise wisdom, and so ‘The Midas Coach’ is structured to help you do exactly this. We expect you’ll walk away with a greater understanding of WHY, HOW and WHEN particular strategies ‘work,’ and a greater ability to be flexible in your approach for clients - selecting different modalities as they need it.
What’s important is that you are not a newbie coach - we expect that you’re already working with clients, and have been for at least 6-12 months. If this is you, and you’re excited to belong to a community who are dedicated to becoming exceptional at their craft, this is the place for you!
We recommend setting aside a few hours in the first week of the month to go through the content, and then an hour or two for reflection each week. The Midas Coach is designed to be applied to your self coaching and coaching with clients, so it shouldn’t take you much more than what you’re already doing. However, we provide links to recommended resources that you can extend yourself with if you desire, and you can of course do your own additional research. It’s really up to you.
Of course! Please email assistant@carlyanna.co and our customer support will help you organise this.
If there are spaces available (these are very limited), then yes, you may! However, this is the only time that Carly herself will be mentoring. In the future, these mentoring pods will be run by our trained coach-mentors. Email assistant@carlyanna.co if you would like to discuss upgrading to this level of support.
They sure are! These are listed above under each enrollment option. Please note that these are a generosity extended to our students with the trust that all payments will be made.
Yes! We have a small number of scholarships which award you $3000 towards the enrolment level of your choice. Please email assistant@carlyanna.co for further information.
Why would you want to?! Short answer - no. Long answer - we have concepts to teach within the first 6 months that will form the foundation for the second 6 months. We wouldn’t be doing our job effectively if we let you skip straight to the second half.
The certification will involve a test at both 6 and 12 months to check your understanding of the concepts taught, and if you pass these, you’ll be able to partake in the practical component, which involves submitting coaching sessions to us so that we can assess your application of those concepts.
You certainly don’t have to sit the certification.
The benefits:
Having personalised feedback and areas of improvement, being listed on our website as a trusted Midas Coach, and my network will actively send you referrals. Your clients will be able to trust that you are trained in evidence based practises - which is very rare in our industry.
We want you to make the absolute best decision for you. We stand behind the quality and integrity of the program, and so we know that you will love it. However, if that's not the case, we are only too happy to provide a full refund, no questions asked, in the first 7 days. After this time however, no refunds will be issued.
Please email assistant@carlyanna.co and our team will get back to you.
You've got more questions?
We've got answers!
The Community Level Support Calls are designed to be an ‘Ask Me Anything’ style. You’ll be asked to submit your questions before the call and Carly will answer as many as possible during the time together. Only the questions submitted before the call will be answered.
The Mentoring Calls will be held with Carly and your pod (max 10 people). You’ll all be on a zoom call and able to bring your specific questions relating to your work with clients. These are designed to go much deeper than the Community Level Support Calls, and over your tenure you’ll build a close knit relationship with your peers.
We will release call times a couple of months in advance and these are subject to change. We try to make these at a time that suits as many time zones as possible. All calls are recorded and you’ll have access to these while you are a student (or alumni) of TMC.
We know that there will be many coaches joining us who have trained in different fields and modalities. We believe that becoming an exceptional coach means continually informing your knowledge and practise with both evidence AND your practise wisdom, and so ‘The Midas Coach’ is structured to help you do exactly this. We expect you’ll walk away with a greater understanding of WHY, HOW and WHEN particular strategies ‘work,’ and a greater ability to be flexible in your approach for clients - selecting different modalities as they need it.
What’s important is that you are not a newbie coach - we expect that you’re already working with clients, and have been for at least 6-12 months.
We recommend setting aside a few hours in the first week of the month to go through the content, and then an hour or two for reflection each week. The Midas Coach is designed to be applied to your self coaching and coaching with clients, so it shouldn’t take you much more than what you’re already doing. However, we provide links to recommended resources that you can extend yourself with if you desire, and you can of course do your own additional research. It’s really up to you.
Of course! Please email assistant@carlyanna.co and our customer support will help you organise this.
If there are spaces available (these are very limited), then yes, you may! However, this is the only time that Carly herself will be mentoring. In the future, these mentoring pods will be run by our trained coach-mentors. Email assistant@carlyanna.co if you would like to discuss upgrading to this level of support.
Extended payment plans are available by application: please email assistant@carlyanna.co to request an application form.
We’ve thought long and hard about this. While we have ultimately decided not to offer scholarships, we do want to honour the fact that you might be going through financial hardship. With this in mind, we do offer extended payment plans for those who would like to apply for them. Please email assistant@carlyanna.co for an application form.
Why would you want to?! Short answer - no. Long answer - we have concepts to teach within the first 6 months that will form the foundation for the second 6 months. We wouldn’t be doing our job effectively if we let you skip straight to the second half.
The certification will involve a test at both 6 and 12 months to check your understanding of the concepts taught, and if you pass these, you’ll be able to partake in the practical component, which involves submitting coaching sessions to us so that we can assess your application of those concepts.
You certainly don’t have to sit the certification. The benefits:
Having personalised feedback and areas of improvement,
When you pass, we will list you on our website as a recommended Midas Coach. Your prospective clients will be able to find you there, and they will know why they might choose you over a coach who wasn’t trained by us.
We want you to make the absolute best decision for you. We stand behind the quality and integrity of the program, and so we know that you will love it. However, if that's not the case, we are only too happy to provide a full refund, no questions asked, in the first 7 days. After this time however, no refunds will be issued.
Please email assistant@carlyanna.co and our team will get back to you.
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